The e-Commerce Consumers Survey 2018 (ECS 2018) is the first purpose built survey conducted by Malaysian Communications and Multimedia Commission (MCMC) to understand characteristics and behaviours of e-Commerce consumers in Malaysia.
In addition, the survey also covers challenges faced by consumers to adopt e-Commerce.
The survey focused on selected key indicators including the following: i. e-Commerce experiences; ii. purchasing; iii. product delivery; iv. product return; v. security and privacy; and vi. demographics and socio-economics background of consumers and non-consumers. In the full 49 pages of survey report, let us zoom into these key highlights: